Ahrefs’ keyword difficulty is based solely on backlinks, and they only use the average number of referring domains within the top 10 ranking pages. In A Nutshell. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. 2. There are several tools available for checking your website load speed. In theory, links from domains with a higher DA (Moz) or Domain Rating (Ahrefs) score should pass more authority to the linked site. Ahrefs: Domain Rating (DR) SEMRush: Authority Score (AS) While these metrics measure roughly the same thing, each tool uses different factors in their. DR (domain rating) is Ahrefs’ Domain Authority metric. Number of linking websites. However, it's important to remember that DA is just one metric and a high score doesn't necessarily guarantee high search engine rankings or traffic. Domain authority involves a scale and scores that rank from 1 to 100. We’ll go into the details of domain authority later. The higher the score, the better that website’s ability to rank. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. Crucially, Ahrefs uses its own proprietary ranking called “Domain Rating”, instead of Moz’s “Domain Authority” algorithm. Refer to Principles of Domain Rating calculation for more information about Domain Rating. Check who’s linked to your website. Originally developed by Moz – though nowadays a number of SEO software companies have created their own version – domain authority calculates a score using machine–learning algorithms. Platforms such as Ahrefs, Semrush, and Majestic have also. That’s why it gives you a prediction of how many referring domains you’ll need to get to rank in the top 10 results, which has nothing to do with outranking the #1 result for your target keyword. The quintessential tool to measure the authority of a web page. Domain authority is ranked on a scale of 1 to 100. Domain Authority (DA), a website metric developed by Moz, is a predictive metric to determine a website's traffic and organic search engine rankings. 2. Ahrefs: Domain Rating. Simply input your competitor’s domain and hit enter. Quality is domain authority (or Ahrefs’ equivalent domain rating) and quantity is the number of referring domains. SEO Review Tools is a. So for example,. A Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank. Domain rating is a crucial SEO metric developed by Ahrefs to assess a website's authority and strength. Slow pages. After analyzing a billion pages on the Internet, Ahrefs discovered an interesting relationship between referring domains and SEO. Moz Domain Authority (also called DA score - domain score - Moztrust) is a metric developed to help predict how likely a domain, subdomain, or page is to rank in search engine result pages (SERPS). This indicator is useful for site owners to identify errors in building a link profile. com. 100% refund guarantee if I fail to increase your DR score. Your score is relative to the scores of other websites on the internet. Ahrefs calls it Domain Rating (DR) Ahrefs Domain Rating (DR) is a metric that measures the strength and authority of a website’s backlink profile. Both are important scores for website SEO analysis. Esto se debe a que Domain Rating es una métrica relativa por definición. These metrics are made up by the tools, but they are the best gauge. It is based on many factors related to a website’s backlink profile, including link popularity and quality. With the support of our website authority checker tool, you can easily check for domain authority of around 20 websites at one time. Domain Rating and Domain Authority are more similar than they are different. Ahrefs will show your score and a list of links. A domain authority score for “shoes” might only be around 50-60. Similarly, DA and DR both are units defined by Moz and ahrefs. That means that your DR will drop if you're beginning to lose high-quality links. Stellar content will help you grow your domain authority. LinkDaddy Domain Authority Checker will calculate the strength of specific pages. As the creator of the DA score, they offer the ideal domain authority checker. When you enter your website URL or the URL of a competitor, you’ll see an “Overview” tab. It will give you tons of insight into your competitors and you will make much better marketing decisions. Domain authority is a search engine ranking score that shows a website’s strength and predicts its ability to rank on SERPs. What is authority score? In short, authority score is a metric developed by SEO software providers such as Semrush, Moz and Ahrefs, to assess the trustworthiness of a website and indicate the likelihood of a. It was developed by Ahrefs, a popular SEO tool provider, and was first introduced in 2016 as an alternative to other domain authority metrics like Moz’s Domain Authority. Truth: Like PageRank, other authority benchmarks exist outside domain authority, such as Ahrefs’ Domain Rating (DR), Semrush's Authority Score, and Majestic's Citation Flow. It will give you tons of insight into your competitors and you will make much better marketing decisions. Ahrefs updates Domain Authority on a monthly basis to ensure that the scores reflect the most recent changes in the link profile and overall authority of a domain. It is based on dozens of factors, including the quality and quantity of inbound links. Page Authority is based on data from our web index and takes. Having a high domain authority score is important because it directly impacts the ranking potential of the website on SERPs. Domain Authority between 50 and 60 must be rated as good. A Domain Authority. Eventually, Google's own analyst John Mueller has confirmed this by saying that they “don't have anything like a website authority score”. Unsere Datenstudie mit 24. Domain rating is a crucial SEO metric developed by Ahrefs to assess a website's authority and strength. The metrics score a website from 1 to 100 based on how well it will perform in the SERPs and can be measured with various online DA authority checker tools; the higher you score, the better you should rank. Now we will Talk about the Domain Authority to give us a thought about the title. LinkDaddy Domain Authority Checker will calculate the strength of specific pages. Domain Authority means a score between 1 to 100 and it often correlates with how well a website will rank in the search engine results pages. SEMrush uses an Authority Score that measures the overall quality and performance of a domain or. ; The total number of external links — ‘backlinks’ — pointing to the website (generally speaking, the more of. yep. Ahrefs will show your score and a list. Websites with higher Domain Ratings generally tend to have a stronger online presence and are more likely to rank well in search engine results. Our company’s SEO strategy is fully based on Ahrefs’ tools and tutorials. How to. The tool is easy to use and provides an accurate representation of a website’s authority. (DR) oleh Ahrefs, Semrush Authority Score bagi Semrush dan Flow Metric Scores oleh Majestic. – The main factor in measuring Ahrefs DR is backlinks. The second website has an Ahrefs Rank of 304. Here’s how: 1. Ahrefs is another great option for checking your site’s Domain Authority. " 例えば、ahrefs. , Domain Rating). Score for a domain authority typically ranged from 1-100, with higher score consistent with a greater proficiency to rank. – The main factor in measuring Ahrefs DR is backlinks. DR shows the strength of a website’s total backlink profile, and it’s measured on a 100-point logarithmic scale. Moz Domain Authority, Explained. Use the interactive graph to see how traffic has progressed both globally and locally in 171 countries. Another common estimate of domain authority is Ahrefs domain rating. com. For example, if you were looking for low-competition transactional keywords, here’s how you’d do it: Enter your seed keywords. Domain Authority scores range from one to 100, with higher scores corresponding to greater likelihood of ranking. AhrefsIf your domain has a good authority score then it will be easier to rank for any keyword. Alan Derecelendirmesi). It is already the biggest database on the web, and it’s growing steadily. According to Ahref’s, the Domain Rating is primarily a website’s authority rating. e. It runs on a scale from zero to a hundred. Domain Authority metrics provide information on target keywords, overall site score, and the quality of your links. Tools like Moz and Ahrefs assign pages their own authority score. Compared to Semrush’s keyword tool, Ahrefs lacks the more complex tools and insights, and isn’t as accurate as Semrush. By updating the scores regularly, Ahrefs aims to provide users with accurate and timely information that can help them make informed decisions about their SEO strategies and track. Ahrefs has 2 scores to look at UR – Url Rating and DR – Domain rating. How to Check Domain Rating/Authority (3 Methods) 1. To use the SEMrush Domain Authority Checker, simply enter your website’s URL and click the “Check. Esto se debe a que Domain Rating es una métrica relativa por definición. Ahrefs measures DR based on a website’s link profile. Keyword difficulty is based on a few factors including, domain authority (DA), page authority, and quality of content. Image source: Ahrefs. Rank tracking tool. The higher the score, the higher likelihood of ranking. With Ahrefs and Moz, a domain’s authority score is calculated mainly on the basis of backlinks pointing to it, but Semrush factors in backlinks, site. Ahrefs’ “Domain Rating” looks at three key factors:. DR ranges from 0 to 100, with higher numbers representing stronger domains. 1. Domain. Domain authority is called ‘domain rating’ on Ahrefs and is a key ranking factor. Benchmarks, however, are KPIs you set as your reference point when building your SEO strategy. Organic Keywords. Google indexes more than one hundred trillion web pages. Free SEO analysis. Google cares more about the "strength" of the linking page than that of the linking domain. Domain authority and page authority are two very important factors when it comes to keyword difficulty scores. Step 2: Analyze domain authority checker results. Ahrefs menggunakan istilah Domain Rating alih-alih Domain Authority, Sob. Kemudian klik “Check Authority”. This is a relative value, like Domain Authority, but unlike Domain Authority, Ahrefs has distinct criteria to determine its rating system. For example, Ahrefs has its Domain Rating score and Moz has its own Domain Authority score. Once you’ve established there’s been a Google update, you’ll need to check its date against your total organic traffic to see if there’s been a drop at the same time. For instance, a DA of 50. If a user puts a website into Ahref's Site Explorer, then he can check its UR. Ensure your website loads quickly. Find out what Ahrefs Domain Rating (DR) is and how it is calculated. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. The Ahrefs Alternatives of 2023. , Domain Rating). Ahrefs offers an effective tool, i. Build high-quality backlinks. Ahrefs doesn't have a metric called 'Domain Authority'; that is a proprietary metric created by Moz. It is a reliable indicator out of 100 that estimates the ability of the website to rank in the SERPs. To help you determine a site’s domain authority, Ahrefs shows you each site’s Domain Rating (DR). The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. I remember people were talking about some domain check API in the past, but can't find those threads anymore. Therefore, a high DA in SEO can improve the search engine. The Domain Rating score of Ahrefs, perhaps the highest-rated SEO tool at the moment, is calculated, in a straightforward fashion:. For example, Ahrefs has its Domain Rating score and Moz has its own Domain Authority score. It describes the relevance and credibility of the website in a related niche. It’s the same thing, different name. And because each of these brands uses its own unique calculation and link indexes, your website’s scores could vary widely for each metric. A ferramenta gratuita em cima mostra a "autoridade" do seu website calculada pela Ahrefs (ou seja, Classificação de Domínio). If you want to know how many times a specific website has linked to you, search for the domain then look at the Links to target column. In general, real hyperlinks will increase both the MOZ DA score and Ahrefs DR. It is also a reporting solution for tracking SEO health, keywords and backlinks. SEMrush uses an Authority Score that measures the overall quality and performance of a domain or. In a nutshell, Domain Authority is a well-known SEO metric that indicates a website or a domain’s overall strength, aka ‘Authority Score’. Sin embargo’ es importante no juzgar el Domain Rating en términos absolutos. 审核链接前景. Getting your score from 0-10, for example, is a lot easier than improving your score from 50-55. This is despite each of the websites having a DR of 89. Ahrefs Pte. Ahrefs is best for backlink analysis and SEMrush is best for keyword research but when it comes to Domain Authority I really don't take both data too seriously because anyone can easily manipulate the DA shown by Ahrefs and SEMrush. Ahrefs UR. Domain authority uses a 0 to 100 logarithmic scale. Domain Authority was launched by Moz shortly after its inception in 2004. Ahrefs shows from which sites the links come. A Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank. Resulta imposible decir que un Domain Rating de 30 es bueno, o de 50, 60 o 70. A website’s DR is high if it has many backlinks. The higher your score - the greater visibility. Again, we’ll evaluate the link quality with the available data before. Jadi SEO platform ni adalah pihak. For example, the below Domain Rating vs Domain Authority scatter plot compares Ahrefs DR and Moz DA scores approximately 9,700 domains. A domain authority score between 50-60 is rated around the “good” level. For example, the below Domain Rating vs Domain Authority scatter plot compares Ahrefs DR and Moz DA scores approximately 9,700 domains. It’s important, therefore, that your domain name appears and looks trustworthy. Ahrefs calculates its KD score by averaging the number of linking domains pointing to the first page results for a specific keyword, then plotting that number on a logarithmic scale from 0 (easy) to 100 (hard). You’ll see a complete list of all domains that have linked to yours. Ahrefs domain authority provides a numerical score (ranging from 0 to 100) that indicates the credibility and authority of a domain. Make the Selection. This relevance has a direct impact on its ranking by search engines, trying to assess domain authority through automated analytic. Domain Authority is calculated by evaluating linking root domains, number of total links, MozRank, MozTrust, etc. Domain Rating is an important component of Ahrefs Authority Score. Ubersuggest:. Note: Even though we’ll use the term “Domain Authority” throughout the article, we aren’t always specifically referencing Moz’s Domain Authority score. Domain Authority is the score given to your domain according to its strength and potential. This puts Ahrefs above Moz for this feature, especially since Ahrefs can also generate ranking reports the same as Moz. To rank website domain authority consider that: Scores between 40 and 50 are considered average. Ahrefs is another great option for checking your site’s Domain Authority. Moz Domain Authority Checker. The results can be downloaded as a CSV, and are also available on the dashboard. 4. Build high-quality backlinks. Pick pricing plan which fits for your needs best. Ahrefs calculates the DR score by analyzing a website's backlink profile, which includes factors such as the number and quality of referring links and the strength. Though Ahrefs’s paid subscription is an incredibly powerful SEO tool, their free website authority checker only provides very general data, namely: Domain rating. A good Domain Rating score is subjective and depends on your niche, competition, and goals. SiteChecker displays not only the Ahrefs rank but also the domain rating, total external backlinks, and much more: These metrics allow you to see how your site is currently performing. Ahrefs: Ahrefs is renowned for its comprehensive backlink analysis, offering detailed information on backlinks, referring domains, anchor texts, and more. 1) Analyze how many unique. Domain Rating (DR) is an Ahrefs metric that shows the relative strength of a website’s backlink profile. The DA score ranges from 1 to 100. Number of linking websites. Domain authority is a way of predicting how well a website will rank on search engines. A page that is more prominent and has a lot more links pointing to it. Moz Spam Score: 1%. Other indexes may do this differently and come up with different counts. Ahrefs DR (Domain Rating) is a metric that measures the authority of a website’s backlink profile on a scale of 0 to 100. Finally, you need to find a guest post and see whether it includes dofollow. Google cares more about the "strength" of the linking page than that of the linking domain. You will now see who links to you and how many times they’ve done so. AR ranks the websites in Ahrefs’ database according to the size and quality of their backlinks. If you’re a startup with a brand-new website, your Domain Authority (DA) score is always one. Semrush’s authority score metric is comparable to Ahrefs’ domain rating metric. The Moz Domain Authority Checker calculates a website’s DA score and. You can also click the “Referring Domains” tab for a detailed analysis of the authority score,. Domain Authority: 63. Moz’s Domain Authority ranges from 1 to 100: the higher the score, the easier it will be for the website to rank. Ahrefs DR is based on the number and quality of. To view the DA of your website or your competitors, go to Backlinks Analytics in SEMrush. Ahrefs for Domain Authority. Sites with near-perfect domain authority scores—like Google, YouTube, Wikipedia, or Amazon—serve as the organizing structure of the internet itself. Another metric in SEO is the DS which stands for Domain Score. Resulta imposible decir que un Domain Rating de 30 es bueno, o de 50, 60 o 70. e. Find the MozBar extension in the Google Chrome Store. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. Whether you are analyzing your own list of keywords or looking at the suggestions in Keywords Explorer, our Keyword Difficulty metric shows you the opportunities you can easily rank for. Nah, jika kamu sudah mengecek keduanya, nanti kamu akan mengetahui authority score (skor otoritas) websitemu. To check your organic traffic in Site Explorer, you can: Plug in your domain and scroll down to the Overview 2. There can be various reasons why your domain authority has dropped. The company offers a website authority checker, where you can examine a similar metric to the “DA” from Moz. Jika menginginkan hasil pengecekan lebih lanjut, maka kamu harus membuat akun dan berlangganan fitur Ahrefs. Specifically, SEMrush has an Authority Score, which is calculated from backlinks, referring domains, and search traffic, whilst Ahrefs uses the Domain Rating score, which measures the link popularity of a website based on the number of unique domains pointing back to the website and the authority of those domains within a certain. Der aktualisierte Semrush Authority Score erkennt Spam und Manipulation. Secure your link-building SEO efforts and protect your site from Google penalties with the Backlink Audit tool. It is the score that you got for your whole website as the site has only one domain. Low-quality, spammy, and irrelevant. You can not just track the keywords for any domain on Ahrefs. Select "Domain Authority Checker". A domain rating is a metric developed to help predict how likely a domain, subdomain, or page will rank in search engine result pages (SERP). Price: Free with unlimited use. Free Domain Authority Checker Tool. Ahrefs is another popular domain authority check tool to look at. Domain Authority Score. Another domain authority checker one may use to determine a website’s DA is Ahrefs, one of the top SEO tools on the market. Ahrefs Webmaster Tools are a paid alternative offering. Getting a Domain Authority score of 100 is difficult and rare. Enter your target domain (s), separated by comma, to check Moz Domain Authority. SEMrush – Authority Score. Once you’ve cleared that and you’re in the 60 to 100, you’ve got an outstanding domain authority score. Domain Authority Checker tool employs sophisticated algorithms to analyze SEO factors influencing a website’s authority. Domain Rating is a comparative metric (like Moz’s DA) that compares the strength of a website’s backlink profile to others in Ahrefs’ database. It is based on dozens of factors, including the quality and quantity of inbound links. The level of credibility a domain has is given different names by different SEO tools: Domain Rating (DR) on Ahrefs. Number of backlinks. Bulk Domain Rating Checker by Small SEO Tools is very easy to use. Outside of Ahrefs being a great source of search data, they’re one of my top tools due to them listening to users and constantly improving their tools. If you want to know how many times a specific website has linked to you, search for the domain then look at the Links to target column. New improvements include factoring in organic traffic and common spam signals, a visualizer, and a Network Graph report that identifies PBNs and signs of natural/unnatural link profiles. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. The domain authority (also referred to as thought leadership) of a website describes its relevance for a specific subject area or industry. Ahrefs uses a website’s backlink profile to determine their DR. (Tool suggestion: SEO competitor checker) Step 2. Domain Authority is a score (on a 100-point-scale) developed by Moz that predicts how well a website will rank on search engines. As you can see above, our website currently has an authority score of 57 out of 100. but to show you what is possible with Link Building. 有多少个网站指向了你的站点. Using different SEO tools, like SEMRush and AhRefs, you can audit your site to root out those links and remove them as quickly as possible. Nowadays, the DA ranking system is seen as outdated by many SEOs, who prefer to use the Ahrefs DR (domain rating) system. have a DA of 100. It runs on a scale from zero to a hundred. The Ahrefs Domain Rating scoring system. Klik menu Site Explorer pada dashboard, lalu ketik domain yang ingin kamu cek pada kolom yang tersedia. Domain Authority isn’t a ranking factor itself (e. The score itself is displayed on a 100-point scale. Use Domain Authority when comparing one site to another or tracking the "strength" of your website over time. DA Metrics and SEO. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. 2. Again, it’s based on a score between 1-100, but is considered more accurate than Moz domain. This score is given on a scale of 1 – 100, with the higher the score being preferable and denoting a greater chance of ranking. It uses a variety of SEO factors like inbound and outbound links, link quality, and the age of your domain to determine your predictive rankings. DA is not the industry-standard metric used to gauge a site’s authority. SemRush Tool To Check Domain Authority. In this article, I’ll go through three tools you’ll need to get both jobs done (and even a bit more). Domain Rating (DR) by Ahrefs. Google Indexed Pages Checker – Along with da pa and spam score, our tool allows checking indexed pages on Google for each domain. Nevertheless, DA and DR are both not ranking factors. DA – Domain Authority is a metric from the Moz SEO tool that gives a score to the websites on a scale of 0-100. One tool that can help businesses improve their domain authority is Ahrefs. After analyzing 218,713 domains, each. The authority score can be used as an important indicator to estimate the ranking potential of a domain and individual pages. “Moz Domain Authority” is similar to “Ahrefs Domain Rating. However, Moz scores DA using factors such as the linking root domains, the number and quality of. High-quality content is content that understands your audience and thoroughly answers their questions. Find competitors, new prospects, and backlink profile comparisons. MOZ first developed this metric. How we calculate our Domain Rating (DR) score Domain Rating (DR) looks at the quantity and quality of external backlinks to a website. Trust Flow Score (Majestic) Phiên bản của công cụ kiểm tra tên miền website của Majestic xem xét “Trust Flow Score” của bạn. A Domain Authority score ranges from one to 100, with higher scores corresponding to a more exceptional ability to rank. Domain Authority 2. 2. com. A Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank. Next, the tool will run the request and return the results in a matter. Domain Authority analysis on Moz. Hasil skor DA bisa kamu lihat pada angka DR, dan skor PA pada angka UR. Moz’s Domain Authority or DA score, which defines the metric as “…a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). Software development companies Ahrefs and Moz create these scores as an overview of search engine performance. Are there any APIs that offer bulk DR checks on a simple pay model?3. com: 77: Yes. Moz’s closest competitor is Ahrefs. Meanwhile, you can also check other sources to compare the PA scores. Ahrefs conducted a comprehensive study to understand the relationship between keyword rankings and domain rating. — into a single DA score. Utilize tools like Moz's Link Explorer, SEMrush, or Ahrefs to regularly analyze your domain authority score and compare it to your competitors. Ahrefs Website Authority Checker. Domain Authority is purely based on theory and is, more than anything, a vanity metric. Dead pages. One should also be aware that it calculates the authority using its own algorithm and factors. When it comes to domain authority, high-quality backlinks are king. SiteChecker displays not only the Ahrefs rank but also the domain rating, total external backlinks, and much more: These metrics allow you to see how your site is currently performing. 3. How to check a website’s domain authority? To check a website’s authority, you need to visit the Website Authority Checker and enter the domain. Now we will Talk about the Domain Authority to give us a thought about the title. A3: “Ahrefs’ KD score is based on a trimmed mean of referring domains pointing to the top 10 ranking pages. A major update to our Authority Score metric makes it easier to accurately evaluate domain reputability. The source domain splits its rating. – Domain Rating (DR) gives you an idea of the strength of a site’s backlink profile, while Domain Authority (DA) gives you an idea of which site will rank higher on SERPs. To calculate DR, we consider: When a domain's DR is higher, more "link juice" is transferred to linked domains. Filter for low-competition keywords with the KD filter (KD < 10) Add words like “buy” and “cheap” to the “Include” filter. Moz. 24% of websites don’t generate organic traffic due to a lack of backlinks. Ahrefs. Loganix DA Checker. Moz Calculates DA Score Based on Real-Time Search Performance. This website ranking measure is determined on a logarithmic scale, and the score ranges from 1 to 100, 1 being where all new websites start and move on up from there. “3 most important ranking signals used by Google: Content, Links and RankBrain” — Andrey Lipattsev (search Quality Senior Strategist at Google) The higher your. Domain Authority. For example, ahrefs. What Is Domain Authority? Domain authority refers to a website’s potential to rank well in search engines based on numerous criteria, but primarily its credibility and reputation based on backlinks. Ini dia cara mengecek website authority secara gratis melalui Ahrefs: 1. He will get the scores of the homepage alone. For most tools (such as AHREFs), scores around 40-50 are considered average domain authority scores. It is simple to improve the domain authority and page rank, but an SEO can use some effective strategies to boost the website ranking in the search engine results. e-ISSN: 1699-2407 1 Fiabilidad de la autoridad de dominio calculada por Moz, Semrush y Ahrefs Reliability of domain authority scores calculated byTo recap, what we do at Ahrefs is take all the sites we know about and remove many spam and inactive domains, then add some for subdomains on sites like blogspot. This tool can be. The Ahrefs “ Website Authority Checker ” is a free tool for finding out your domain’s authority. It’s a. This DA score can afterward be utilized while comparing websites or following websites ranking strength. It’s based on the number and quality of backlinks pointing to a domain, and it ranges from 0 to 100, with higher scores indicating stronger and more authoritative websites. Compare your site’s score to the sites already ranking for your target keywords. Domain authority (DA) is the ranking strength of an entire website or domain. score. You can look at the common links your competitors have that you’re missing and work your way through those, or you can look for patterns in the data to see the type of sites where competitors are getting links. Ahrefs gave the same site a rating of 81, whereas Moz returned a Domain Authority score of 72. Western Ave - 1F Chicago, IL 60647 ;. Moreover. The term “Domain Authority” is interchangeable with “Domain Rating” and “Authority Score”.